Aweber Review (2019) – Our Pros and Cons Of The Email Platform

Accelerate your Marketing Growth with AWeber!

Using email to develop relationships with potential clients and making sales, email marketing is one of the most important tools in your business. That is why you should take your time and invest in a good email marketing software for your business.

What is AWeber?

AWeber is an email marketing service provider with over 100,000 small business clients worldwide. They help businesses keep in touch with their subscribers who have requested to be on their mailing list.

AWeber was founded in 1998 by CEO Tom Kulzer. It can be seen as the original autoresponder software and has now grown to service over 100,000 customers in its 15 years as a company.

Key Features of AWeber

  • Email Newsletters
  • Email Automation
  • Drag and Drop Editor
  • Tagging
  • HTML Templates
  • Split Testing
  • Autoresponder Follow Ups
  • RSS to Email
  • Integrations
  • Sign Up Forms
  • Email API
  • Mobile Apps
  • Customer Service
  • Subscriber Management
  • Subscriber Segmenting
  • Email Tracking
  • Email Deliverability Rate

Going through AWeber

  1. The dashboard needs to have less clutter, but it looks good nonetheless. The menu looks great, it’s organized and has all the things we need to use AWeber.

  1. To create a message with AWeber, click on create a message.

  1. Choose your message type and write your content. Afterwards, save and send immediately or schedule.

  1. With Aweber, you can easily send broadcasts.

  1. You can also create forms.

  1. Plus, manage your lists and manage contacts.

Best Feature of AWeber

AWeber allows you to create a split test where you run two forms against each other and see which one performs the best. All you do is design the forms and then install the code on your site.

Then, AWeber will show 50% of visitors your first form, and 50% of visitors your second form. At the end you get stats to see which one is doing best.

How much does AWeber cost?

Aweber has no free plan available but they do offer 1-month free trial so that’s always good if you want to try it out and see if it’s a good fit for you.

Features of all plans include the following:

  • Unlimited Emails
  • Automation
  • Segmenting
  • Analytics
  • Customer Solutions
  • Sign Up Forms
  • Integrations
  • Image Hosting
  • 6,000+ Stock Photos
  • 700+ Email Templates
  • Edu. Resources

What are the advantages and disadvantages of using AWeber?

Pros:

  • Reasonable price when you have only few subscribers
  • Easy to use
  • Split testing sign up forms is a great feature

Cons:

  • No free plan
  • There are cheaper options
  • Some of the template looks dated

Happy reviews from AWeber users

“I had no experience in email marketing before I came across Aweber. I was able to build an email list for my business with easy to use capture pages. If you’re new to email marketing, then I recommend Aweber.” – Jorge

I’ve been using Aweber since the very beginning of my online business about 7-8 years ago. It integrates well with other services to make an automated flow of things. I love the segmentation I can do. Just the overall ease of using it. Oh, and their customer service is INCREDIBLE. Probably one of my favorite features. There is someone live to chat with within seconds to help you. Incredible support, no waiting. “ – Jordan Bench

The singular thing I so much love about Aweber is their User Interface UI. It is so simple and straightforward. Everything you needed are at the right place. Their inbox rate in superb, from experience I normally have up to100% inbox rate. My list is less than 2000 subscribers but then I believe their system sends out emails as though it’s sending directly to one person at a time. Their landing pages are simple and easy to customize. They have Javascript, plugins for different CMS and blogging platform and Html though I use the html mostly. “ – kehendi ABolarin

Amazing support, I did a side by side comparison customer support test for 5 other vendors and they responded the most thoroughly and the fastest. The API is thorough and haven’t had any issues. Interface just works. It has all the stuff you need. The unlimited email sends for pricing is great, most vendors charge you for emails after a certain point.” – Anonymous

When you go with AWeber, you get the complete email managerial package. Simply, opt-in forms are available to embed in your website, which AWeber used to collect subscriber details. You can send out fully customizable emails manually or on an automated schedule. AWeber further allows you to segment your subscriber list down by subscriber behavior and even target content, allowing you to choose who gets what, and when. Tailoring your content to fit your subscribers is basically a gauranteed way to increase your views and subscriber base and conversion rates.”- Matthew Larrabee

“What I like most about Aweber the analytics that the application offers. Compared to other email marketing software in the market, Aweber offers the most specific options in terms of targeting people around the emails they get. For example, Aweber if you send out an email with a particular offer and someone opens it but doesn’t click the offer, you are able to know this and decide on the next action to take to convince them to check out your offer. Another thing I like about Aweber is the fact the Customer support. They respond quickly and are very friendly and helpful – they know their staff.” – Caroline

Final Thoughts on AWeber

In conclusion, Aweber is a solid email marketing tool. It’s not the best product out there, but it is reasonably priced, easy to use and contains most of the key features you’d expect from an email marketing solution.

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